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Content Strategy Prompts

A content plan needs more than a list of topics — it needs a reason each piece exists. These prompts help you map pillars, plan calendars, and connect content to a clear goal.

15 prompts · page 1 of 2

Podcast Episode Idea Generator

Produces 10 episode ideas for a {podcast_topic} podcast aimed at a specific {audience}, each with a title, a one-line hook, three discussion points or questions, and an ideal guest type when the format calls for one. Built for hosts who need to fill out a content calendar without repeating the same three angles on their topic every episode. Works for interview shows, solo commentary formats, or a mix of both — specify the format to shape the output.

Lead Magnet Ideas That Convert

Acts as a lead generation strategist to brainstorm five lead magnet concepts built around a specific {target_audience} and {pain_point}, rather than generic freebie ideas. Each idea returns a title, a consumable format such as a checklist or mini-guide, and a CTA angle, with rules that keep every concept focused on one narrow problem and quick enough to finish in under 10 minutes. Best used as the first step before writing full landing page copy for whichever idea wins.

30-Day Content Calendar Builder

Enter a platform and niche to get a full month of content mapped out day by day. - Organizes the month around 3 weekly themes such as education, proof, and engagement - Mixes post formats across text, carousel, video, and story so nothing repeats two days running - Ties every daily idea to a specific pain point or discussion angle - Delivers 30 ready-to-schedule post ideas in one pass

7-Day Content Repurposing Plan

Paste in a published blog post and get a week of repurposed content mapped out around its core idea. - Assigns a post format for each of the 7 days (tweet, carousel, short video, email) - Recommends which platform each day's post should go on - Defines the single key message to focus on that day - Avoids repeating the same format on consecutive days

Define Your 3 Content Pillars

Give this prompt your niche and it defines 3 content pillars meant to anchor a consistent content strategy. - Each pillar serves a distinct goal: authority, lead generation, or consistency - Comes with 3 concrete example post angles per pillar, ready to turn into posts - Keeps pillars simple and non-overlapping rather than abstract - Meant to be run before building out a full content calendar

Diagnose Your Content Bottlenecks

Describe your current content workflow — from idea to published post — and this prompt pinpoints the three specific bottlenecks slowing it down, then suggests a concrete fix for each one using Claude, automation tools, or a process adjustment. It deliberately avoids proposing a full workflow overhaul, focusing only on fixes you could realistically try this week.

Find Your Top-Performing Topics

Turns a batch of past content and its performance notes into a data-backed content strategy. - Input: 10 pieces of past content with performance notes (comments, shares, saves) - Surfaces 3 recurring themes or angles that drove the strongest engagement - Ties each theme to a specific engagement signal, not a single outlier - Outputs concrete future post ideas for digging deeper into each theme - Best run quarterly to keep content pillars grounded in real data

Simplify Your Content Workflow

List out your current content creation workflow step by step, and this prompt reviews each stage the way a content operations consultant would, flagging where you could automate it, cut it entirely, or delegate it to someone else. It returns concrete tool or prompt suggestions per step and narrows the list down to the two or three changes likely to save the most time, rather than a wish-list of theoretical fixes.