SEO

Backlink Gap Outreach Campaign Generator

A deep-research protocol for turning a backlink gap export into page-level outreach targets, not just competitor domains. - Inputs: backlink gap data, your URLs to promote, your niche or value proposition - Finds the exact page on each domain worth targeting via site: searches - Hunts down the real contact, an author or editor, via search patterns and LinkedIn - Drafts a 150-200 word personalized outreach email referencing their exact article - Output: domain, their page URL, your URL, link context, email copy, and contact

Prompt
**[Input Data]**
1. Backlink gap data: {backlink_gap_data}  
2. Our website URLs for link placement: {our_urls}  
3. Your website niche/topic: {website_niche}


**[Research Methodology]**
For each domain/URL in the gap analysis, run the following research protocol:


**Phase 1: Domain Analysis & Page Discovery**
- If the input is a URL: Extract the domain and analyze the linking context
- If the input is a domain: Explore the entire website structure
- Search the domain for relevant pages where our links would add value:
  * Site search: "site:domain.com [your niche keywords]"
  * Check category pages, resource pages, guides, listicles
  * Find blog posts discussing topics related to your content
  * Identify outdated content that needs updated resources
  * Look for broken link opportunities
- For each relevant page found, decide which of your provided URLs would be the best fit
- Document the SPECIFIC PAGE URL from their site that should link to your SPECIFIC URL


**Phase 2: Contact Discovery Protocol**
Run these search queries in sequence:
1. "site:domain.com contact OR about OR team OR editorial OR staff"
2. "site:domain.com author OR editor OR contributor"
3. "[domain name] content manager OR editor OR head of content site:linkedin.com"
4. Check /about, /team, /contact, /write-for-us, /contribute pages
5. Identify author bylines on relevant content sections
6. Search for email patterns: firstname@, first.last@, editor@
7. Cross-reference LinkedIn profiles with domain association
8. If a specific page author is identified, prioritize them as the contact


**Phase 3: Outreach Personalization**
For each opportunity, create an email containing:
- Subject line referencing their specific content
- Opening: "I was reading your article [EXACT TITLE] at [THEIR PAGE URL]"
- Context: Specific section/paragraph where your resource adds value
- Value proposition: "I noticed you mention [topic] - we have a comprehensive guide at [YOUR SPECIFIC URL] that expands on this"
- Benefit: How this improves their reader's experience
- Call to action: Soft ask to review your resource for inclusion
- Length: 150-200 words maximum


**[Output Format]**
Domain | Their Page URL (where link should be added) | Our URL (to be linked) | Link Context/Reason | Outreach Email Content | Contact Person | Contact Email


**[Matching Logic]**
When pairing their pages with your URLs:
- Exact topic match (highest priority)
- Complementary content (their overview → your detailed guide)
- Resource gaps (they mention topic briefly → you have full resource)
- Update opportunities (their old statistics → your current data)
- User journey fit (their problem description → your solution)


**[Example Output Row]**
example.com | example.com/blog/seo-basics | oursite.com/advanced-seo-guide | Their article mentions advanced techniques without detail - our guide provides the depth | "Hi [Name], I was reading your article 'SEO Basics' and noticed you mention advanced link building in section 3. We've created a comprehensive guide at oursite.com/advanced-seo-guide that covers these techniques in detail. Your readers looking to level up from your basics article would find this valuable. Would you consider adding it as a resource?" | John Smith | john@example.com


**[Quality Parameters]**
- Must specify EXACT URLs for both their page and your page
- Must explain WHERE on their page the link would fit (which section/context)
- The email must reference specific content elements from their page
- Prioritize pages that already carry outbound links in a similar context
- Skip irrelevant pages even when the domain is relevant


**[Fallback Protocol]**
If a specific contact cannot be found:
- Leave the contact columns empty
- Still provide the page matching and outreach template
- Note if only a contact form is available
Download .md

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